The world of home entertainment has undergone a revolution in recent years, and 4K TVs have played a central role in this transformation. With ultra-high-definition displays offering four times the resolution of Full HD, watching your favourite films, series or sporting events has never been more immersive. As technology improves and more brands enter the market, the biggest question for consumers in 2025 is no longer whether to go 4K, but how to find the best deal.
Choosing the right 4K TV is about much more than screen size or brand. There are dozens of variables—from refresh rates and contrast ratios to HDMI ports and smart platform compatibility. With so many options out there, price comparison becomes a critical step in making an informed purchase. Thankfully, there are tools and platforms designed to make that process easier and more transparent for everyday buyers.
For UK shoppers looking to compare the most up-to-date deals on 4K televisions, www.daddyprice.co.uk offers an efficient solution. By aggregating offers from dozens of trusted retailers, this platform helps users save time and money, while ensuring they never miss out on a limited-time discount. It’s particularly useful for buyers who have a specific model in mind but want to find the best price before clicking “buy.”
Let’s take a look at the leading 4K TV models of 2025 and how prices vary across different UK stores. We’ll also highlight key specifications to consider and tips for maximising value during your purchase journey.
Top 4K TVs of 2025
In 2025, leading brands continue to innovate in both picture quality and affordability. Here are some of the year’s standout models:
- LG OLED C4 Series – Known for its unbeatable contrast and infinite blacks, LG’s OLED range continues to set industry standards. The C4 model includes improved brightness and even better upscaling. Prices currently range from £1,299 to £1,699 depending on size.
- Samsung QN90D Neo QLED – A favourite for bright rooms thanks to its mini-LED tech, this TV also supports advanced gaming features like VRR and 144Hz refresh rate. Price comparison shows listings from £1,099 to £1,449.
- Sony Bravia XR X95L – This full-array LED display delivers powerful upscaling and rich colour detail. It’s a versatile choice for cinema lovers and gamers alike, priced around £1,299 to £1,599.
- Hisense U8N – If you’re on a budget, Hisense delivers surprisingly high performance at lower prices. The U8N model includes quantum dot technology and Dolby Vision support, starting at just £799.
Why Prices Vary So Much
If you’ve ever wondered why one retailer lists a TV at £1,200 while another sells the same model for £1,050, you’re not alone. TV prices fluctuate daily, influenced by factors like shipping fees, local inventory, promotional campaigns, and even retailer agreements with manufacturers. Price comparison websites offer real-time insight into these shifts, allowing you to spot opportunities quickly and avoid overpaying.
Many UK consumers assume that major online retailers always offer the lowest prices—but that’s not always true. Smaller electronics stores often list competitive deals that go unnoticed. That’s why platforms that consolidate all available prices into one interface are increasingly valued by tech-savvy shoppers.
What Features Matter Most?
While price matters, you should never ignore essential specifications. Ask yourself:
- Panel Technology: OLED vs QLED vs LED—each comes with its own advantages.
- Refresh Rate: Gamers should prioritise 120Hz or higher for smoother motion.
- HDR Support: Look for Dolby Vision and HDR10+ for enhanced contrast and detail.
- Smart Platform: Prefer Google TV, Tizen, or webOS depending on your app needs.
- Connectivity: Ensure you have HDMI 2.1 for next-gen consoles and eARC for soundbars.
By defining your needs early, you can avoid paying extra for features you won’t use. Conversely, investing slightly more for better specs can extend the life of your TV and your satisfaction with the purchase.
When to Buy: Timing is Everything
Electronics pricing follows seasonal patterns. Big-ticket items like 4K TVs often see steep discounts during key events: Boxing Day, Black Friday, back-to-school promos, and summer clearance sales. If you’re not in a rush, set up alerts on your preferred comparison site to notify you of drops in price for your selected model.
Also, keep an eye on product cycles. New TV lines usually debut in spring, which means current year models from top brands get discounted just before that. Patience can lead to hundreds in savings.
The Smart Way to Shop
At the end of the day, the smartest buyer isn’t the one who buys the cheapest TV, but the one who gets the most value per pound. Comparing specifications side-by-side, checking user reviews, and finding the best offer on a single platform saves time and headaches. In 2025, there’s no excuse not